Background: Substantial empirical support exists for alcohol SBI in medical, but not non-medical settings such as the workplace - an underutilized venue for alcohol interventions. This research aims to translate medical SBI into behavioral healthcare practice in a work-related setting - the EAP - where millions of workers can be reached annually. The primary objectives are: a) assess feasibility of adapting medical SBI practices for telephonic EAP; b) develop feasible, practical training, implementation, and quality/fidelity monitoring protocols/processes that can be integrated into existing practices; c) assess impact of implementing systematic, routine alcohol SBI on key performance measures (rates of screening, alcohol problem identification, treatment initiation); and d) assess preliminary client outcomes (self-reported alcohol use, mental wellbeing, and productivity). Pilot studies were conducted by U.S. EAP providers using pretest-posttest, one-group, pre-experimental designs. SBI processes were adapted based on the WHO alcohol SBI protocol. It includes systematic screening using the AUDIT-C/AUDIT during clinical intake, BI using motivational interviewing, referral to face-to-face counseling or other treatment as appropriate, and telephonic follow-up to address alcohol use and original presenting problem. Findings suggest that integration of routine SBI by EAP consultants at intake is not only feasible in a telephonic delivery system, but also increases alcohol problem identification to levels found in the general U.S. population and, hence, the opportunity for brief motivational counseling for risky drinking. Furthermore, it is clear that when SBI is integrated as part of routine EAP practice, members are willing to answer questions about their alcohol use and participate in follow-up.